This Cookie Policy explains how BuilderLane.com uses cookies and similar tracking technologies on our website. By using our site, you consent to the use of cookies as described in this policy. If you do not agree, you can manage or disable cookies as explained below (though some parts of the site may not function properly without them).
1. What are Cookies?
Cookies are small text files that are stored on your device (computer, smartphone, tablet) when you visit websites. They allow the website to recognize your device and remember information about your visit (such as your preferences or login status). Cookies can be “persistent” (stays for a set period or until you delete them) or “session” cookies (temporary and deleted when you close your browser). Besides cookies, there are similar technologies like web beacons (pixel tags), local storage, and scripts that can serve similar purposes. For simplicity, we refer to all these as “cookies” in this policy.
2. How We Use Cookies
BuilderLane uses cookies to enhance your user experience and to enable certain features. Specifically:
- Essential Cookies: These are necessary for our website to function. For example, when you log in, we use a session cookie to remember you have logged in as you navigate different pages – without this, you would have to log in every time you click a new page. Essential cookies also help with security (for example, to keep your session secure or to help load the pages faster).
- Preference Cookies: We use these to remember your choices and preferences, so we can tailor the site to you. For instance, if you select a preferred language or city, a cookie might store that so we show you relevant content by default on your next visit. Or if you’ve dismissed a one-time notification or pop-up, we use a cookie to remember that so as not to show it again.
- Analytics Cookies: These cookies help us understand how visitors engage with BuilderLane. We use tools like Google Analytics (and similar) which set cookies to collect information such as the pages you visit, the time spent on each page, what site or search engine referred you, and other usage statistics. This information is aggregated and does not identify you personally; it helps us analyze trends and improve our site’s functionality and content. For example, analytics might tell us that a lot of users drop off on a certain step of listing creation – we can then focus on improving that step.
- Advertising and Third-Party Cookies: Currently, BuilderLane may not heavily use third-party advertising cookies (since we focus on property listings and services), but if we display ads or integrate third-party services, those partners might set cookies. For example, if we embed a Google Map on a property page, Google may set its own cookies. Or if we ever show ads via an ad network, that network might use cookies to track ad performance or show targeted ads. We would only allow reputable third-party cookies and would update this section with specifics if such cookies are in use.
3. What Cookies Do We Use?
While the exact list of cookies can change as we update our site, here are examples of cookies that might be in use:
- BuilderLane_Session: (Essential) Keeps you logged in and maintains your session state.
- BL_Pref_City: (Preference) Remembers the last city you searched in or selected.
- CookieConsent: (Preference) Remembers that you saw our cookie banner and your consent choice, so we don’t keep showing it.
- Google Analytics (_ga, _gid, etc.): (Analytics) Provided by Google, used to distinguish users and gather usage info.
- BL_FeaturedViewed: (Preference) Could track if you’ve seen a particular tutorial or featured listing highlight, so we don’t repeat it.
- ThirdPartyExampleCookie: (Third-Party) If we had a third-party feature, e.g., a chat widget or a social media plugin, it might set a cookie with its own name and purposes.
The above are illustrative. For a detailed and updated list of cookies and their purposes, you can check our [Cookie Settings] page (if we have one where we list them), or contact us at contact@builderlane.com.
4. Your Choices Regarding Cookies
Browser Settings: Most web browsers allow you to control cookies through their settings. You can usually choose to block third-party cookies, block all cookies, or get notified when a cookie is set. Please refer to your browser’s help section to learn how to adjust or remove cookie settings:
- For Google Chrome, see Settings > Privacy and Security > Cookies and other site data.
- For Mozilla Firefox, see Options > Privacy & Security > Cookies and Site Data.
- For Safari, see Preferences > Privacy.
- For Microsoft Edge, see Settings > Cookies and site permissions.
Keep in mind, if you disable all cookies, some features of BuilderLane might not work as intended. For example, you might not be able to log in or use certain interactive features.
Analytics Opt-Out: To opt-out of Google Analytics, Google provides a browser add-on: Google Analytics Opt-out Browser Add-on. Installing this will prevent Google Analytics from collecting your data on any site, not just ours.
Cookie Consent Tool: If our site employs a cookie consent banner or tool (for first-time visitors, especially if required under laws), you can use that to manage your preferences. We may allow you to opt-in or out of certain categories of cookies (except the strictly necessary ones) via that interface.
Do Not Track Signals: Some browsers have a “Do Not Track” feature that lets you tell websites you do not want to be tracked across sites. There is currently no industry standard on how to respond to DNT signals. At this time, our site does not respond differently to DNT signals, but you can still control cookies as described above.
5. Updates to this Cookie Policy
We may update this Cookie Policy to reflect changes in technology or legislation, or our usage of cookies. If there are significant changes, we will notify users by updating the “Last Updated” date and possibly by adding a site notice or informing via email (if appropriate). We encourage you to review this policy from time to time to stay informed about our use of cookies.
6. Contact Us
If you have any questions or concerns about our Cookie Policy or practices, feel free to reach out us at: contact@builderlane.com.
We will be happy to explain more about how we use cookies or assist you with any privacy-related matters. Thank you for visiting BuilderLane.com and for reviewing our Cookie Policy.